Giant eComm began by learning, often the hard way, how to make online marketing pay. Today, we bring that experience to a broader range of eCommerce services, helping businesses attract customers, sell online and manage the work that supports those sales.
We started as a consultancy driving traffic to competition, sweepstakes and prize products in the United Kingdom through programmatic advertising. We quickly discovered how much money could disappear into poor-quality advertising placements, fake traffic and suppliers whose promises didn’t match their results.
With our own products to promote and our own money at stake, we had to learn quickly. We spent millions testing campaigns across advertising platforms, publishers and suppliers. Through that testing, we developed a combination of services, relationships and campaign methods that delivered a return on our marketing investment.
As our advertising spend grew, we could negotiate better rates with traffic suppliers. That buying power, together with what we’d learnt, allowed us to help other businesses benefit from our experience without having to repeat all the costly trial and error themselves.
Our beginnings were in programmatic marketing, including work in the iGaming sector. Since then, we’ve applied the same approach to a much wider range of business needs: understand the problem, test the options, measure the results and improve what works.
Today, our services include:
The range has grown, but our attitude hasn’t changed. Whether we’re working on an advertising campaign, an online shop or an automated follow-up process, we want to understand what it contributes to your business. That might mean more sales, less wasted spend or fewer hours spent on repetitive work.
Working with Giant eComm means benefiting from the experience we’ve built, the suppliers we’ve tested and the lessons we’ve paid to learn. We share our knowledge openly, explain our recommendations and keep the conversation focused on what you want to achieve.
We’ve always believed you should understand what you’re paying for and what you’re getting back. So we keep the conversation straightforward, with clear reporting and no unnecessary jargon.
It’s still a return on investment conversation. Money in, money out.
